The all-in-one solution

FreshPortal’s software consists of different modules that combine to create a flexible system. Designed to work with your your way of working, through the sales channels you work with, our software’s flexibility allows us to provide optimal support for your business.




What makes FreshPortal unique?

Transactions within floriculture are incomparable to those within other sectors because the products traded can still grow or change during transport or storage. This affects the value. Based on specialized knowledge, experience and context-specific configuration, growth and shelf life can be taken into account in an automated way.

"Our customer values us as a reliable provider of solutions that are innovative, clear and user-friendly."


Over 450 customers, both traders and growers, in more than 40 countries are growing with FreshPortal.


Modular system

Why is FreshPortal modular?

The modular structure makes FreshPortal optimally adaptable. The basic package includes standard profiles for traders and growers. More than 200 additional modules, including customization, can be deployed separately or in bundles. New features, security updates and optimizations are released in phases. Central management and monitoring combined with self-service through My FreshPortal.
"The modular structure of FreshPortal makes the implementation clear and the system scalable."

Capture all your products in product catalog

Know what, where and how much you have in stock

All sales channels from one system

Manage information at a central point

Extensive Customisation Options


Product Catalog

Organize all your product information in our product catalog. Choose which properties you want to see at a single glance, and verify if your product information matches the Floricode standard. You can synchronize your data with Floriday, allowing you to work with the same information from the comfort of a single system. Control your product information and boost your efficiency with our catalog.



Stock Management

FreshPortal’s user friendly stock management module lets you check your stock and where it is located in real time, providing greater insights into the flow of products through your business. Its simplicity belies its possibilities, offering functionality to serve even the most specific use case. Our specialists will gladly discuss how our stock management module can help you.


Sales Channels

In order to maximize your revenue, FreshPortal offers options for selling your products via a wide variety of channels. Will you bring your products to auction? Or are you planning to sell via Floriday? Do you have a online store? Or are orders coming in directly via e-mail or a VMP-connection? FreshPortal integrates all the regular sales channels and allows you to process every order from within a single system.


Management Information

FreshPortal's sales management system allows you to gather detailed information about your customers' needs and preferences, as well as your product offerings. With our software, you can track customer interactions, purchase history, and feedback to gain a better understanding of what your customers want and how you can better serve them.

By tracking customer needs and product information in one centralized location, FreshPortal's sales management system provides a comprehensive view of your sales process. This allows you to identify patterns and trends that can help you make informed decisions about your sales and marketing strategies.

In addition, our software offers powerful reporting and analytics capabilities, enabling you to generate customized reports that provide insights into customer behavior, product performance, and more. With FreshPortal's sales management system, you can leverage customer and product data to drive better business outcomes and grow your revenue.

Extensive Customisation Options

Whether you are selling composite or mixed products (like bouquets), sending out purchase orders, creating invoices, or are maintaining a comprehensive administration of packages; with over 200 modules available, our implementation specialists can help you design the software solution that is right for you.



Is your business ready for the future?

Designed to work together, FreshPortal’s modules form one coherent system that supports your workflow. Whether you are managing customers, stock, or orders, we think it is important to work on what your business needs. We grow your future together.

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